Google is forging ahead with its next-generation AI technology under Gemini while countering threats of a potential breakup. The tech giant unveiled Gemini 2.0, a sophisticated AI designed to handle complex tasks traditionally performed by humans. Gemini, first introduced a year ago, is set to transform how users interact with technology.
The features of Gemini 2.0 include interpreting images from smartphones, assisting with mundane chores, and enhancing gaming strategies. It can also remember conversations and improve online searches. Google CEO Sundar Pichai highlighted its potential to “understand more about the world, think multiple steps ahead, and act under supervision.”
Expanding Features Amid Fierce Competition
Initially, Gemini’s advanced capabilities will be available to test groups and subscribers of Gemini Advanced. Some features will also appear in Google’s search engine and mobile apps. Broader releases planned for next year will integrate Gemini into Google’s free products, such as Chrome, Maps, and YouTube.
Google is racing to outpace competitors like OpenAI and Microsoft, as well as Apple, which is blending AI into its devices. The company aims to dominate the AI landscape while adapting its tools for everyday use. Pichai expressed optimism about the future, stating, “I can’t wait to see what this next era brings.”
Facing Antitrust Pressure
The AI advancements come as Google faces an antitrust challenge from the US Justice Department, which seeks to break up the company. A federal judge previously ruled Google’s search engine practices as monopolistic, sparking a landmark case. The Justice Department proposes Google divest or spin off its Chrome browser as a remedy.
Google has dismissed the proposal as “overly broad” and plans to resist the breakup during hearings next spring. Even if a court mandates a breakup, Google could appeal, delaying resolution for years while continuing its AI expansion. Despite regulatory threats, Google remains focused on pushing its technology forward and maintaining its market leadership.
